Influencer Tania Araceli Guzmán Navarro, 23, was murdered along with six other people in the western Mexican state of Michoacán.
This crime adds to the daily wave of massacres that have plagued the country since former President Felipe Calderón launched the so-called war against drug trafficking in 2006, which has deepened violence throughout the country.
Guzmán Navarro had more than 23,000 subscribers on YouTube and more than 55,000 on TikTok. Through these platforms, she had become famous for providing makeup, skincare, and lifestyle recommendations. In addition, she worked as a makeup artist and stylist for social events and offered beauty courses.
On April 21, the young woman’s family reported her disappearance, which led to the urgent activation of the Alba Alert, a government strategy to search for missing women and girls.
Last week, members of the National Guard and the Civil Guard were patrolling the highway that connects the states of Morelos and Michoacán when they perceived a fetid odor. They decided to inspect the area, and upon reaching a ravine, they discovered seven bodies in an advanced state of decomposition.
Subsequently, a team of experts arrived at the scene to recover the remains and begin the identification process. It was confirmed that one of the victims was Guzmán Navarro, but the other six people have not yet been recognized.
This tragic event highlights once again the violence and insecurity that affect Mexico, especially in areas affected by drug trafficking. The death of Guzmán Navarro has generated dismay and highlighted the need to take action to combat violence and protect citizens.